MTN Uganda Named Official Partner for the 19th Non-Aligned Movement (NAM) and G77 + China Summits

With Uganda poised to host the highly anticipated 19th Non-Aligned Movement (NAM) and G77 + China Third South Summits 1, MTN Uganda has been designated as the official telecom operator, an acknowledgment of its multifaceted contributions to the planning and execution of the summits.

MTN Uganda has since November 2023 been diligently collaborating with the Government of Uganda to provide essential support for the success of these significant events.

In recognition of this dedicated collaboration, the Permanent Secretary of the Ministry of ICT, Amina Zawedde, communicated the Government of Uganda’s appreciation to MTN Uganda as a reliable partner, the basis of which it has been appointed as the official telecommunication partner for the summits.

Scheduled to take place at the Speke Resort Convention Centre in Munyonyo, these significant gatherings are set to bring together global leaders and stakeholders from the 15th to 20th of January 2024 and 21st to 23rd January 2024, for the NAM and G77 + China Third South Summits, respectively.

MTN’s collaboration with the Government of Uganda as the official telecommunications
partner, also encompasses the provision of strategic advisory and technical advice for branding the two summits.

The NAM/G77 + China branding commencing at Entebbe International
Airport, through all the routes, and venues the delegates will use,has been spearheaded by
MTN. The objective of the branding campaign is to position Uganda as a choice destination for trade and investment, enhance awareness of these important meetings, and drive a sense of pride among Ugandans, for hosting such huge international gatherings in our country.
This collaboration positions MTN at the forefront, not just as a telecommunication giant but also a dedicated advocate for the prosperity and success of Uganda in all aspects.

Recognizing the financial contribution worth USD 100,000 towards the co-branding collaboration, the Permanent Secretary Ministry of Foreign Affairs, Vincent Bagiire stated that “MTN has told Uganda’s story so eloquently over the past 25 years. We are pleased to
borrow from the expertise and excellence associated with the MTN brand; an able and
reliable partner in this journey thus far.”
The company has leveraged its marketing and branding prowess to showcase the
remarkable treasures of Uganda, accentuating its natural beauty, rich tourism, and the
nation’s unique endowments. The Uganda Tourism Board expressed appreciation for the
massive branding campaign, showcasing the country’s nascent investment potential as the home of business opportunities, unique beauty, and fascinating cultures.

The participation of MTN in crafting the branding of the NAM/G77 + China Summit
demonstrates that MTN truly has at its heart the progress of Uganda,” said the Chairman of the Board of Directors Charles Mbire.

“Undeniably, MTN is more than just a service provider;
we are a partner woven into the fabric of Uganda’s growth and development” he added.